Political IP Targeting and Advertising
Send banner ads to key households with unprecedented precision. By matching a physical address to a specific IP with extreme precision, IP Targeting becomes a secret weapon for political campaigns. That means registered Democrats, Republicans, and independents can all receive tailored messaging that is verified and based on empirical data, not online cookies or “predictive models”.
Traditional media can be inefficient. Because media markets do not follow state or gerrymandered borders, political campaigns end up with impressions wasted on people who are not likely voters in their races. With up to 80% of traditional advertising failing to reach your target audience, consider how much money you could save by getting the right message in front of the right people at the right time.
Digital delivery enables a much higher contact frequency than direct mail, TV, radio or print.* Ads shown as examples, not endorsements.