The
explosive popularity of mobile devices has led to an enormous new market for
apps of all types.
As
a small business owner, mobile apps can also be used to help you attract new
customers, keep customers coming back for more, and build more genuine,
long-term connections between your brand and your target audience.
What are Mobile Apps?
A
mobile app (or “application”) is a form of computer software that is designed
to run on small, wireless computer devices such as smartphones, tablets and
other mobile devices.
Their
main purpose is to provide mobile users with some of the similar services
available via PCs and laptops. Some apps
are small and contain limited functionality for the sole purpose of
accomplishing one task, while more sophisticated apps contain more robust
features and advanced functionality.
Some
apps entertain, such as games, music-streaming apps, and video-streaming apps.
Others educate, such as apps that provide helpful tips and advice on widely
popular interests.
Why Mobile Apps?
Did
you know that, on average, people have 26 apps installed on their phones? Apps
are hot right now.
With
your own mobile app, you can stay within reach of your customers and potential
customers around the clock.
Advertising
has taken on a new form with mobile apps; traditional ads are seen as an
“interruption,” whereas users who own your app actually want to hear from you.
By
being able to utilize the “push-button” notification feature, you can contact
your mobile app users within seconds – right in the palm of their hands.
You
can update them on company news, special discounts and offers, and other type
of information they would find useful. It’s also a passive way to showcase your
products and services in a subtle way without a lot of hard-selling.
However,
one of the best ways to get the most out of your app is to provide a solution
to a problem your customers may have; this is a powerful way to keep them
glued.
Some
studies show that 30-60% of mobile app users open push notifications and
approximately 40% of them interact with the app immediately after receiving the
notification.
Having
your own mobile app allows you to:
·
Provide a portal where customers can learn
about your products and services
·
Educate visitors on your company, its
goals, and how you can help them
·
Reward, recognize and encourage repeat
customers to keep coming back for more
What We Do
Our
team specializes in developing innovative mobile apps and app-based business
marketing strategies for businesses just like yours.
We
will custom-design a colorful, interactive app specifically for your company
that can perform a wide variety of tasks related to your specific goals.
We
specialize in cross-platform technologies, including:
·
HTML5
·
CSS3
·
Core Javascript
…and many more!
…and many more!
Our
highly-skilled app developers follow best practices that allow us to scale up
your app as your requirements grow. We also provide comprehensive testing and
responsive support, so you never have to worry about your app’s functionality
or performance.
Ready to Get Started?
A
mobile app can put you a step ahead of the competition by driving a consistent
flow of customers through your doors.
It’s
time for you to leverage new-age digital
marketing by putting your business right in the palms of your target audience…